I got my whopper!
I am holding in my hand a coupon for one free Whopper, care of Burger King’s Facebook application (yanked by Facebook, as explained in a previous entry). The fact that I actually got the coupon is miracle enough – exactly how often do these things pan out – but the copy in the coupon is too cute not to share.
I don’t have a scanner, so my typing will have to do. It is the text that’s adorable anyway, the design is the same as the app.
As a reward for your steadfast loyalty, even when faced with the loss of your online friends, we have sent you this coupon for a free flame-broiled WHOPPER. May you enjoy each delicious guilt-free bite, knowing that had you not sacrificed your friends for this burger, they surely would have sacrificed you.
Really, really well done campaign. I couldn’t tell you the last time I went to burger king, but…hey Turtles – Burger King tomorrow??
I am sure that whoever came up with this will be creative enough to come up with something else…within the rules. I look forward to seeing what’s next!
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By Jerry Paffendorf, January 27, 2009 @ 10:46 pm
stephanie, you do know that they make those “free” whoppers out of the friends you removed on facebook, don’t you?? soilent bk is people! it’s peeeooopppllleee!!! :O